By Leo G. Almonte, MDC
West Visayas State University administrators and heads of units took time off from their busy schedules to participate in the post-production of the university’s version of the Philippine National Anthem. WVSU President Dr. Joselito F. Villaruz was the brainchild of the project that aims to upgrade the quality of institutional collateral.
“What we show to the world mirrors who we are as an institution,” said Dr. Villaruz. “WVSU’s version of the national version must embody not only our nationalism but Iloilo City’s culture as well as the brand of our university.”
Upon Dr. Villaruz’s bidding, the Public Affairs and Marketing Communications Office laid the groundwork for the ambitious project that required the participation of more than 200 university stakeholders. The ‘actors’ were grouped into six and assigned a venue each for the post-production shooting.
The hallowed facade of the Quezon Hall, Nelly’s Garden, General Delgado Monument, St. Anne’s Church, Esplanade, Villa Paraw, Dinagyang Monument, and city murals were the selected backdrops for the rendition of the national anthem.
The university president, vice presidents, campus administrators, directors, heads of units, and selected students patiently went through the video shooting regiments – blocking, positioning, singing, facial expressions, and multiple takes in their respective shooting venues.
WVSU contracted Alvin Paver, Mayad co-founder and Strat Valley CEO, to produce the national anthem video. He is a proud WVSU alumnus and has made waves as a world-class director and video producer. The expected launching of the much-awaited WVSU national anthem is in late February or early March 2023.